Link building is one of the many tasks you need to allot time to when you’re marketing online. And what business isn’t marketing online nowadays? Link building refers to both incoming links and your internal linking structure. This article will provide you with some of the link building tips to get you started in the right direction.
First of all, before you even put your link building strategy into place, you want to make sure you are offering top-notch quality and information on your site. This is the foundation that holds it all together. Interesting and informative content will bring more links to your blog naturally, without you having to go out searching for them.
Make use of blog directories. There are quite a few blog directories where you can pick up a link to your blog. Just to mention a few. . .BlogHer is more geared towards women and BlogCatalog and MyBlogLog also include a social aspect to them. These can give you many ways to increase the number of incoming links to your blog just by registering.
Once you have a good amount of compelling content published on your blog, approach other bloggers with equal or more authority than your blog (you’ll have to find this out by using various tools) and suggest a blogrooll reciprocal link. It’s better to do this (1) when your blogs are relevant to each other and (2) when you have already been in contact with your potential link partner.
This is one of the best link building tips: Write an article on another site that allows guests. Just make sure that you add content to blogs that are higher ranked than yours.
Holding blog contests is a very effective way to drive traffic to your blog and increase your quantity of incoming links. How do you do this? You can actually promote your blog contest on a variety of blog contest promotion sites. You can even “bribe” contestants with extra entries if they write an article on their blog which links back to your article about the contest.
Create other content that links to your blog or even create another blog that links to your blog. And the key to making the most of this other content is to comment on other people’s content. When you comment, make sure that you include the link back to your blog. It’s important to remember that your comments should be informative and interesting, not simply spamming others with your link.
Joining forums is a great way to start building relationships with people and getting your blog noticed. Just make sure you include your blog url in your profile and signature.
Similarly, participating in social networking sites like Facebook allows you more opportunities to
make your blog more visible. You will most likely include the link to your blog in the profile areas.
Hopefully these link building tips will be useful for you and your business.